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Media and Marketing (WSJ.com) Category

Posted on 7 Mar 2010 In: Media and Marketing (WSJ.com)

Panasonic Launches 3-D Push

Panasonic said it will discount its new 3-D televisions by close to 50% in the U.S. and set up special displays at Best Buy electronics stores in a push to drive adoption of the technology.

Posted on 7 Mar 2010 In: Media and Marketing (WSJ.com)

Momentum Might ‘Hurt’ 3-D Hit

Box-office hit “Avatar” is favored to win in many circles, but Hollywood insiders have chosen “The Hurt Locker” in earlier awards this season.

A 10-way Oscar race has boiled down to a David-and-Goliath battle between “Avatar” and “The Hurt Locker.” Why the two movies aren’t as different as they seem — and why another surprise winner could still emerge.

Posted on 5 Mar 2010 In: Media and Marketing (WSJ.com)

Sony Gadgets Take Aim at Apple

Threatened by Apple’s growing stable of portable devices, Sony is developing a new lineup of handheld products, including a smart phone capable of downloading and playing videogames.

Posted on 4 Mar 2010 In: Media and Marketing (WSJ.com)

YouTube to Offer Captions

YouTube said it will offer automatically generated captions for its entire video catalog, a boon for deaf users and those who want to watch videos in other languages.

Posted on 3 Mar 2010 In: Media and Marketing (WSJ.com)

News Hub: TV Spats Go Public

Cable companies and networks are increasingly taking their business disputes into the public eye. The most recent feud, between Cablevision and ABC, threatens to take the Academy Awards off the air, Sam Schechner reports on the News Hub.

Jay Leno has returned to late-night televison. But will he win the ratings battle?

Publisher Random House hopes to start selling storylines to video game manufacturers, Jeffrey Trachtenberg reports.

Posted on 27 Feb 2010 In: Media and Marketing (WSJ.com)

Gatorade Drops Woods

PepsiCo.’s Gatorade said it had broken off its sponsorship of Tiger Woods, one week after the golf superstar apologized for his sex scandal.

Cosmetic executives are rushing to meet the demands of “volume seekers”—women who go to great lengths for thick eyelashes.